The advantages of starting and running your own lawn care business are significant. Your “office” can simply be your desk at home; there is no need to rent or own any commercial space to conduct business. This is a huge money-saver! When you have to follow-up with clients or print marketing material, your commute is measured in minutes – from your bedroom to your home computer.

Assuming you take on jobs that are relatively close to your residence, your commute time to jobs is also relatively small. When you are at work, you are not confined to sitting behind a desk all day. You get to enjoy the fresh air and freedom that comes with working in the lawn care industry. You will benefit from the physical exercise that comes with mowing lawns or pruning bushes.

Finally, another advantage – and this is perhaps the most important one – is not having a boss to answer to! You control your own time, your own schedule, and your own income. You can show up at work (i.e. a neighbor’s backyard) essentially anytime during the daylight hours, leaving you plenty of freedom to schedule other activities during the day.

However, like all businesses, the lawn care business is one that requires hard work, dedication, and skill. You must be physically fit enough to handle heavy machinery for long periods of time. You must be able to occasionally lift equipment onto and off of trucks. You must be reasonably proficient at mowing lawns, and performing other routine maintenance tasks. Of course, if you intend to hire laborers to do all the actual physical labor for you, well, then you do not need to lift a pair of pruning shears, and you can just focus on the management and supervisory aspects of the business.

Recent studies have shown that there are tens of thousands independent lawn care service providers in the United States. However, the number of people actually in this industry is probably significantly larger, since many of them may not be reporting their income on tax forms. These people may be accepting cash as payment, which is hard to track, and therefore, they may not be included in some of the figures that are reported nationally.

So, you might wonder how big is the need for a lawn care business? Who would your potential clients be? Well, they include:

Individuals who cannot handle the equipment to maintain their lawns Homeowners wishing to sell their home and need to increase their home’s value by improving its curb appeal People who migrate to warmer climates during the winter months but do not want their yards to be neglected Commerical real estate property managers who have huge amounts of green space to be maintained (golf courses, gardens, colleges…)

Of course, like all businesses, this one requires hard work, dedication, and a continual commitment to obtaining new customers. However, starting a lawn care business provides fantastic opportunities to be your own boss and earn a substantial income. With solid business planning in place, the potential for success in the lawn care industry is unlimited!   

JEM is a seasoned lawn industry professional, and writes for the website: www. StartingLawnCareBusiness. com

With proper lawn care maintenance, the home owners and property owners can keep their lawn in a lush, green and healthy condition. A healthy lawn and garden will increases the value of your property.

For maintaining a great looking lawn, homeowners and property owners must provide consistent care.  Performing the right task at right time can be the secret to a healthy lawn and garden.

Consider the following steps to maintain your lawn and garden:

1. Water the lawn deeply once a week when dry conditions prevail, with at least 2 inches of water.

2. Proper fertilizing. It is recommended to apply fertilizers in late summer or the early fall but they can also be done in early spring and winter.

3. Make sure you evenly apply lawn fertilizers to achieve a uniform green lawn.

4. Make sure your fertilization includes the three main nutrients that work to keep it attractive and healthy.  These nutrients are:

5. Nitrogen to maintain a dark green color, thick turf and a strong lead and blade.

6. Phosphorus for a healthy root and to promote long life of plants

7. Potassium to help keep the plant strong and resistant to wear, drought and cold winters.

8. To determine the amount of nutrients needed by your lawn, test the soil. Problem soil may have a pH imbalance. Ask your garden centre where you can purchase a soil test kit to check. Hiring a lawn care service is also an option.

9. Control weeds by pulling them out by hand when the soil is moist for easy removal and to get as much of their root as possible.

10.Raise your mower height and keep your lawn between 6 and 8 cm high (2.5 to 3 inches) Dull and damaged mower blades should kept sharpened.

11.Mow your lawn in different directions and leave your lawn clippings on the lawn after you mow — they make an ideal (and free) fertilizer

12.Wash away small colonies of pests on trees or shrubs before they infest your gardens.

It is important to remember lawn care and lawn maintenance may vary from day to day. Be sure to observe your landscape conditions daily. No matter the time of year, you can follow efficient lawn care and maintenance tips to make your lawn greener and healthier.

Rohit W is author of Crystal Lawn Care. For more information about Lawn Care Services, Snow Removal Services visit http://www. crystallawncare. ca/

Lawn Care Flyers, Do They Work?

Lawn care flyers are usually the first thought many individuals think of when they first think of marketing their lawn care business. Big Mistake! Lawn care flyers seem attractive due to the perceived low cost in relation to other landscape marketing methods. Is this really the case?

Are they really inexpensive advertising? How do you gauge the cost of your lawn business marketing campaign? The first measure you need to use is return on investment (ROI). Your “investment “is the money and, just as important, the time expenditure of your advertising. In this regard, flyers fall short due to “targeting.”

The most effective advertising places your message in front of people already looking for your service or product. These people are your “target”. Lawn care flyers are highly un-targeted as you are placing your message in front of consumers that are not looking for your service. Standard returns on direct mail (of which category a flyer falls under) are between 1-2 %. This means that your marketing is at least 98% ineffective. This relates to lawn care door hangers as well.

Now let us take a look at your ROI. Say you spend $25.00 to print 500 flyers (lawn care door hangers are more). 500 x .01 return would be five calls (your return). For example we will say it took two hours to design and print the flyer. Now let’s say you walked around a neighborhood putting these lawn care flyers on people’s doors and it took you eight hours. At this point we have to put a numerical value on your time. If you average $50.00 in your mowing business, that would be ten hours total time invested or $500.00 plus the $25.00 for printing, for a grand total expenditure of $525.00 for a ROI of five phone calls.

That is, drum roll please; a cost of $105.00 dollars per call. If you close 20% of all your sales call (average) you will get two jobs. Each job will have cost you $262.50 in advertising alone.

Does that seem like a wise business decision to you? I hope not. If it does so you won’t be in business for long.

So what is the alternative? The yellow pages? Although the yellow pages are highly targeted, there are two problems with using them. The first is cost. Even though your ROI will be far higher using the yellow book, your initial investment will be high as well. And here is the second problem: nobody reads them anymore.

In their 2008 report on consumer advertising, Neilson Media (the advertising rating company) found that 80% of all customers looking for a local service used internet search engines first. What this means to you is that if you are not “findable” on the internet when some types into Google “lawn care Your City State”, you will not even get the chance to bid on 8 out of 10 jobs available.

This however is good news for you! If you know the simple tricks and tips for getting listed highly in the search engines, even a brand new company with limited funds can compete against the largest well financed competitors and win!

So leave the lawn care flyers at the printers, and get your company on the first page of Google. That is the best ROI of all.

Bob Smith is a noted Author and Lecturer and recommends visiting Lawn Care Mary Marketing to learn more about advertising your landscape service.

Lawn care company Vancouver is perfect for homes that are looking for making the best use of the available space in front of their home.

Do you have a big space in front of your house or in the backyard? Confused what to do with it to give your house a new look? You can plan for a wonderful garden which will not only adorn your atmosphere but will all refresh your mind and body. Gardening and possessing a silky lawn is a dream of many residents. The hectic life and busy schedule does not allow you to plan a flowery garden and your desires remain unaccomplished. Whenever you start planning it yourself, you fail to manage the total plot and end up in just wastage of money and no show at all.

All these problems are now easily solved with the lawn care company Vancouver. You do not need to worry about a soft lawn, when you depend on lawn mowing service Vancouver. In Vancouver, the weather is just perfect for seasonal flowers as well as for a beautiful garden in the midst of a sunny sky. No need to suppress your dreams as now you can face the reality with just a phone call.

The services provided by the Vancouver lawn care company are local and you need to travel a long distance to reach to us. You just need to call us and our associate will reach to your place as per your free time to survey your home yard, where you have been planning the lawn. He will give you some serious and valuable advices regarding the lawn structuring and make a plan of the entire plot. You can also get quotes depending on the glamour you are demanding and the facilities and arrangements you want to keep in your lawn. You will receive all kind of services like mowing lawns, weeding gardens and trimming.

Once you give the responsibility on the lawn mowing service Vancouver, you will just admire a new updated sweet lawn with a garden attached to your house. Our designers and employees work hard to fulfill your wishes and gift you with a complete garden. Lawn care company Vancouver completes their work within the estimated time provided there is obstruction from the weather and other external factors.

You can also sign a contract with the Vancouver lawn care company, to maintain your lawn from time to time and do the necessary updates. The employees will take care of your desired lawn with full attention and give you satisfactory service.

To know more on the top Vancouver Lawn Care Company, pay a visit to the Greenslawncare. org. With this lawn care company Vancouver, you can get the best lawn mowing service Vancouver available in your area.

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